@ Co-founder, Head of Marketing & Communications, CryptoOasis
Faisal Zaidi who now heads up marketing and communications is a co-founder of the Crypto Oasis, and is an award-winning chartered marketing professional, who has won the best marketing initiative of the year at the Climate Control Awards consecutively for the years 2015 and 2016. He brings more than 15 years of experience in the marketing of B2B and B2C products working mostly in the real estate, big data, research, construction and manufacturing sectors and have undertaken positions in Germany, South Africa, Qatar and the UAE. He has worked as an independent writer and consultant on marketing projects in the FMCG, Medical, Fashion and Hospitality sectors.
Earlier on in my career He was involved in landmark projects like Burj Khalifa, the New Hamad international airport and Dubai Metro helping market and sell products from the American and European market. Graduating from the London School of Economics with a BSc Hons in business and marketing and completing my Masters, from the EBS Universität in Germany and the University of Stellenbosch in Cape Town He majored in Marketing and Consumer Psychology.
In 2019, he played a strategic role and lead in the creation of the partnership between Property Finder and the Dubai Land Department. As a result, Mo’asher was was created which is the first official house price index for the Emirate of Dubai. In 2020, Dubai climbed up three places in JLL’s Global Real Estate Transparency Index and further strengthened its position as MENA’s most transparent real estate market. According to the report, JLL says that Mo’asher was the most significant initiative launched by Dubai in 2019 to increase transparency. I write, design and publish Mo’asher on behalf of the government and Property Finder every month. He is also currently also a member of the Chartered Institute of Marketing